General perception around iPhone privacy

I read this article today [https://finance.yahoo.com/news/apple-had-little-to-gain-in-entering-ev-market-analyst-says-175239475.html](https://finance.yahoo.com/news/apple-had-little-to-gain-in-entering-ev-market-analyst-says-175239475.html) and was surprised by

>“New vehicle startups of the last two decades have focused their long-term energy on data, which is Apple’s core business today,” Fiorani said, referring to Rivian and Lucid. “The iPhone already gathers so much information on its owners that the cost to start a vehicle division couldn’t possibly pay off in enough additional data to offset the financial risk.”

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I was under the impression that iPhones can be configured …

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