Why have cyber threat intelligence jobs been rapidly growing in demand recently?

While in general cyber itself has been growing rapidly, cyber threat intel jobs specifically I noticed are also more in demand especially post covid. Almost every company now a days has their own threat intel team.

Did companies just recently start to realize the value of good threat intel or was there some other effect in the past years within the industry that led to this? Curious what your guys thoughts/theory’s are on this

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