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Why Black Friday is good for fraudsters and how to stop them
Nov. 22, 2023, 6:52 p.m. | Shawn Hall
Biometric Update www.biometricupdate.com
By Shawn Hall, VP of Global Business Intelligence at Pindrop
The period between Black Friday and Christmas is a bonanza for U.S. retailers as it contributes over 13 percent of all retail sales. Shoppers spent $9 billion online during Black Friday in 2022. However, this growth in online retailing hides two challenges; high volume of returns and growing fraud. Ecommerce returns are believed to be in the range of 20 percent to 30 percent (2-3x of traditional retail returns) with …
behavioral analysis biometrics biometrics news black friday business business intelligence christmas ecommerce fraud prevention fraudsters global good growth industry insights intelligence period pindrop retail retailers sales voice analysis voice biometrics
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