Survey sees US consumer confidence fall for biometrics

Unease with business use of biometrics data appears to be settling in for U.S. consumers.

Marketing statistics published by GetApp, a business software marketplace, indicate that whatever shine that touch-free biometrics got during the pandemic is fading.

The company compared concerns that people reported with biometrics as a concept in this report and one published in 2022, and the market appears to be edgier.

Worries rose marketed in five listed areas: data misuse, breaches, ID theft, privacy and accuracy.

Thirty-eight …

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