Google unveils stricter anti-spam rules for bulk email senders

To keep Gmail users’ inboxes “safer and more spam-free”, Google is introducing new requirements for bulk senders (of commercial email). “Last year we started requiring that emails sent to a Gmail address must have some form of authentication. And we’ve seen the number of unauthenticated messages Gmail users receive plummet by 75%, which has helped declutter inboxes while blocking billions of malicious messages with higher precision,” said Neil Kumaran, group product manager, Gmail Security & … More →

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