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FTC Wants to Penalize Companies for Use of AI in Impersonation

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Feb. 15, 2024, 7 p.m. | Rachel Metz

Bloomberg Technology bloomberg.com

The US Federal Trade Commission moved to put new rules into place around impersonation, citing the rising threat of scams enabled by generative artificial intelligence.

artificial artificial intelligence companies federal federal trade commission ftc generative generative artificial intelligence impersonation intelligence rising rules scams threat trade

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