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EU Data Regulator Threatens Meta's 'Pay or Okay' Model
April 18, 2024, 12:10 a.m. |
BankInfoSecurity.com RSS Syndication www.bankinfosecurity.com
Social media giant Meta's attempt to navigate European data protection rules by offering a fee-based opt-out from behavioral advertising came under fire Wednesday by a trading bloc agency that said freedom from personalized marketing should typically be free.
advertising agency behavioral advertising board data data protection european data protection board fee fire free freedom giant marketing media meta pay protection real rules the company trading under
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