Vsblty gets retail biometrics analysis patent, talks new products, buyout

Retail security and analytics company Vsblty has announced a new U.S. patent, for anonymous face detection, that shops could use to determine which advertisement to serve particular shoppers.

The product analyzes the gender and age of the consumer standing in front of the digital advertising display for their face biometrics.

The patent is part of a wider business strategy introduced by the Philadelphia-headquartered firm back in August for the years 2023 and 2024.

Vsblty claims that using its retail technology …

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