TikTok ‘pauses’ privacy policy switch in Europe after regulatory scrutiny

TikTok has agreed to pause a controversial privacy policy update in Europe, which had been due to happen tomorrow, and would have meant the platform stopped asking users for their consent to be tracked to receive targeted advertising, TechCrunch has learned. The Irish Data Protection Commission (DPC), TikTok’s lead privacy regulator for the European Union’s […]

behavioral advertising data protection dpc europe european union general data protection regulation human rights legitimate interests policy privacy privacy policy regulatory switch tc tiktok