Study shows data security is key to rebuilding consumer trust

GB Group plc (GBG), global experts in digital identity and fraud prevention, recently gathered insights from more than 5,000 consumers and 300 business leaders worldwide to produce their annual report, “The Global State of Digital Identity 2023.”

This year’s report focuses on the growing need for businesses to build back consumer trust in digital transactions. Moreover, it examines businesses’ complex challenges in safeguarding data integrity and combatting fraudulent activities while maintaining a user-friendly online customer experience.

The report …

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