More ways for users to identify independently security tested apps on Google Play

Keeping Google Play safe for users and developers remains a top priority for Google. As users increasingly prioritize their digital privacy and security, we continue to invest in our Data Safety section and transparency labeling efforts to help users make more informed choices about the apps they use.

Research shows that transparent security labeling plays a crucial role in consumer risk perception, building trust, and influencing product purchasing decisions. We believe …

android android security apps continue data data safety data safety section developers digital digital privacy google google play identify labeling play prioritize privacy privacy and security safe safety security team transparency