How advances in ID proofing and decentralization are changing the game

By Nir Stern, VP product management at AU10TIX

Businesses are moving a growing number and variety of transactions online, and this digital transformation has increased the importance of user experience (UX) in driving customer acquisition and retention. As a result, many companies are working with technology vendors to design and implement processes, systems, and strategies that contribute to a positive and seamless user experience.

However, one critical aspect is still often overlooked: the UX of digital identity proofing, which involves …

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